小歇茶品牌vi全案设计 | 标志/LOGO设计/VI/包装

项目｜小歇茶品牌vi全案

设计时间｜2025

服务｜SERVICE

品牌策略/LOGO设计/VI设计

设计｜DESIGN：杨芝琳                       

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「小歇茶」是专为都市女性打造的「小歇站」，以茶香作序 软欧点睛，茶香佐软欧为黄金CP，给自己一刻静谧的小憩仪式感。品牌主打用一杯茶的温度+一块软欧的香甜，帮姐妹们对抗生活疲惫，找到忙碌中的「小确幸」。 

"Xiaoxicha" is a "break station" specially designed for urban women, with the aroma of tea as the beginning and soft European tea as the finishing touch. The aroma of tea and soft European tea are the golden CP, giving yourself a moment of quiet rest and a sense of ritual. The brand focuses on using the warmth of a cup of tea and the sweetness of a piece of soft European chocolate to help sisters fight against the fatigue of life and find "little happiness" in their busy lives.